This is a very nicely recorded video (thanks to the BBC NI and their fabulous studio in Belfast) and I cover a lot of ground as far as the future of media is concerned; one of my best talks on this topic, to date, imho:) Enjoy and share!
You can download the PDF with most of the slides here , or just browse my Slideshare channel. In this talk I cover most of the key topics such as ‘the people formerly known as consumers’, the shift from ownership to access, advertising becoming content, independence replaced by Interdependence, the end of attention monopolies, the social OS aka SoLoMo.
Special thanks to the BBC NI for making a great video and sharing it with me and everyone else. Also special thanks to Tiffany Shlain and her great work - be sure to watch ‘Connected the Movie’ asap!!
Reblogged from futuristgerd
There is a big advantage in having no base, just distributed workers…
Stream-based content naturally flows across different devices and media, from tiny phones to tablets to giant desktop monitors, with an adaptivity that works naturally hand-in-hand with responsive design. Page based ads basically have to be reimagined on each platform, and fundamentally don’t work in mobile form factors.
Gerd Leonhard adds: very interesting piece -have been wondering about this for some time, as well. So, are pages “ego” and streams “Eco” ….? Read more on this theme at http://bit.ly/OB31nh August 16, 2012 at 01:33PM
Reblogged from futuresagency
Bandwidth will drive national success and requires thoughtful investment